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Ted Halone

 

 

Benefits of Salon Coaching

By:Ted Halone
published in Expressions Fall 2005, Official Publication of the Naitonal Cosmetology Association of Minnesota

Where can you find the answers to questions critical to your career, salon profitability, and support your personal quality of life?

In my two-plus decades of working at the chair and consulting to the industry, these questions can include (but not be limited-to):

    * Should I open my own salon?
    * Should I hire employees or consider independent contractors?
    * How can I control inventory costs?
    * How can I boost retail sales?
    * Who will help me resolve the inevitable conflicts that arise?
    * How can I build my client base?
    * Should I stay in the business or try some other line of work?

I developed my Salon Coaching programs to help clients answer – and take productive action on – these questions, and more.

It’s been my experience that most independent salon and franchise owners, cosmetology instructors, and individual hairdressers at one time or another would prefer – and benefit from – a knowledgeable and trusted outside resource that can provide insight and objectivity to help overcome the hurdles in their career or business path.

Coaching is a straightforward, results-oriented four-step process that provides custom-designed solutions to meet our clients’ unique needs and goals.

Step One: INITIAL TELECONFERENCE
Coaching is based on confidence and trust, and a simple phone conversation will help you determine if you’ve got the right “fit” with your coach. Come to the call prepared with your key concerns, as a coach needs both information and honesty in order to give you the most effective recommendations.

Step Two: SALON ASSESSMENT
In this stage, you meet with your coach to further discuss your list of priorities. This enables your coach to develop an action plan and begin offering powerful insights. The assessment normally involves two hours of dialog either in person (or by telephone, if necessary). Expect to be asked direct questions and receive transformative coaching tips that may be outside your current way of thinking. Be sure to listen and keep your mind open -- your coach is on your side… and our job is to provide long-term advantages for you.

Step Three: ASSESSMENT REPORT
Once all the information is gathered, your coach develops a written action plan based on your needs, goals and preferences. This will be provided in a report that can be reviewed together in person or by phone. You now have more than ideas floating in a mind unsettled by the pace and detail of daily work life! Because your plan is on paper, it provides concrete guidelines to solve your problems… reach your goals… and enjoy more of what life has to offer.

Coaches do not MAKE decisions for clients, but they DO encourage accountability… and that helps clients take smarter, more effective action.

Step Four: TELEPHONE FOLLOW-UP
Usually a scheduled teleconference within two weeks of receiving your report will anchor the trusted relationship and motivate action as you move down your career path for success. At this time, many clients consider regular follow up sessions to ensure they stay on the path and time line reach their goals.

Simply put, coaching is a short-term investment pays long-term dividends to your career or business growth.

Why go down the bumpy road of trial, error and hard knocks when coaching can help you accelerate smoothly on the highway of success?

Ted Halone is an award-winning Cosmetologist, industry technical consultant, and salon coach. He can be reached at 1-877-535-4247 or email.